Habits for Rekindling the Lost Joy in Your Life

The world of business ownership is not all glamor and sunshine. Contrary to popular belief, owners of established and successful businesses do not always enjoy the kind of freedom and lifestyle that people may think. While it is true that working for yourself allows you more flexibility in a number of ways, that comes at […]

Read more
An Unorthodox Approach to Business Development for Your Small Business

I’ve worked for businesses of all sizes, ranging from “mom and pop” businesses to large organizations with tens of thousands of employees. There are a number of factors that change when you move into the larger scales, but some are exactly the same. One thing I’ve always found remarkable: when business starts to dry up, […]

Read more
Email Newsletters: Do They Still Work?

When clients and prospects ask me questions like this, my answer is a resounding “It depends.” I think of email automation software the same way I think of any tool, including the telephone. It’s only as good as your ability to use it correctly. Does the phone still work? It depends who you call and […]

Read more
Building a Sales Team: Spotlight with Ashley Morrison of Abundant Marketing

When a business enters the growth phase, several critical tipping points can make or break the business. One common scenario often arises when the business outgrows a one-or two-person operation and emerges as a full-blown business: the owner can no longer do all of the selling. Hiring and retaining salespeople is complex and I’ve seen […]

Read more
Do You Really Need that Software Tool?

I’ve heard the same story many times, and it goes something like this. “They told us we needed it, so we bought it. We paid an expert to set come in and set it up for us and train us. Here we are six months later, and we’re still not using it. We don’t even really […]

Read more
Break it Down

In 1994, I took my first job as a burger-flipper at Wendy’s. (Actually, they started me on fries — I had to work my way up to burger flipper). I was fortunate in a number of ways to have the opportunity to learn a handful of things from that job: most especially, the keys to […]

Read more
3 Reasons Your Business Is Not Making Enough Money

Since 2007, I’ve worked with businesses of many types, and I’ve found one complaint to be universal: “We need more customers!” While many businesses are struggling due to lack of revenue, I find that the reason for the shortfall is often not what the owner thinks it is. Businesses that are desperate to increase revenues […]

Read more
The #1 Reason Businesses Leave Money on the Table

Small business owners often struggle year after year to bring in enough cash to keep things going. Operating in constant “survival mode” is draining and leads to disillusionment. Most tragically, it usually can be avoided. The irony of the situation is that we tend to ignore our biggest opportunity, even when it is sitting right […]

Read more
Strategies for Selling Products that Don’t Offer Immediate Gratification

Immediate gratification sells itself. If you’re selling cupcakes, lattes or mindless entertainment, your challenge largely boils down to getting in front of the customer before your competitor does. On the other hand, you face an entirely different challenge if you sell family dentistry, estate planning services or life insurance. There’s no immediate payoff and no […]

Read more